Submit your giveaway to aggregators. There are many websites specifically for software deals and giveaways.
Creating a successful antivirus giveaway—whether you are a software vendor looking to promote a product, an affiliate marketer building an audience, or a tech blogger—requires a mix of technical setup, legal compliance, and marketing strategy.
We are a cybersecurity company. Our job is to protect people, not just sell software. If 500 families install real protection this week, we consider that a win – even if we never see a dollar from them.
How to Use Giveaway Emails to Drive Engagement & Growth - Mailchimp
Structure your entry system so that participants get extra entries for referring friends. This is the fastest way to grow a giveaway.
That same week, our own data logs showed something terrifying: Not because they are careless, but because they believe “free” antivirus is enough until they find out it isn’t.
Send the license key via email. Important: Do not send the key in a public Tweet or Facebook comment; bots will steal it instantly.