Cognism
| Feature | Cognism | ZoomInfo | Lusha | | :--- | :--- | :--- | :--- | | | EMEA & Global | North America | Global (SMB focus) | | Mobile Data | Very Strong (GDPR compliant) | Moderate | Moderate | | Compliance | Industry-leading (GDPR/CCPA) | Compliant but US-centric | Good | | Intent Data | Yes (Powered by Bombora) | Yes (Proprietary) | No | | Price Point | Mid-to-High Enterprise | High | Low-to-Mid | | Best For | EU/UK sales, global expansion | US Enterprise sales | Freemium/Startups |
Cognism is the only major provider that publicly emphasizes "compliant mobile phone numbers" for European markets where cold calling is heavily regulated. cognism
Cognism’s platform is built on a of over 450 million+ professional profiles and 20 million+ companies. The key features include: | Feature | Cognism | ZoomInfo | Lusha
The platform monitors over 20 buyer intent data streams. It alerts sales teams when prospects exhibit behaviors suggesting they are in-market, such as: It alerts sales teams when prospects exhibit behaviors
Cognism aims to solve the problem of data decay and inaccessibility. Unlike traditional data providers that rely heavily on static databases, Cognism emphasizes mobile numbers (specifically cell phones) and compliance with international data privacy laws (GDPR). Its primary goal is to provide sales teams with accurate, compliant data to fuel their pipelines and increase connection rates.
? AI can make mistakes, so double-check responses Copy Creating a public link... You can now share this thread with others Good response Bad response 16 sites The State of Cold Calling in 2026 - Cognism The latest data shows cold calling is far from obsolete; in fact, it's staging a comeback. After a tough 2025 season where industr... Cognism The Cold Calling Competitiveness Gap & How To Close It - Cognism The Cold Calling Competitiveness Gap: Can AI Replace Your Sales Team? In an AI-first world, cold calling hasn't died; it's split t... Cognism From Volume to Precision: The New Era of Outbound Sales - Cognism State of Outbound 2026. Cognism's latest data show that SDRs using verified contact data achieved cold call answered rates (13.3%) Cognism Inside Inbound 2026: The Truth About What's Driving Growth Discover key inbound marketing trends for 2026; from AI-driven traffic shifts to evolving buyer behaviour. See what the data revea... Cognism Tracking ROI for Cognism via Cognism ID Fields Feb 14, 2025 —
Increased regulatory fines for non-compliant data; economic downturns causing B2B sales teams to cut software budgets; competition from freemium players (Apollo.io).